NYBG
— Branding, Identity Design

The New York Botanical Garden has been a local treasure since 1891—yet it’s also a globally significant institution. Our work positions them to be known for the organization of action they are, a place of beauty and contemplation as well as a global leader on environmental action and plant science.






Made at Wolff Olins
Design—Thomas Wilder, Global Principal / Jane Boynton, Senior Creative Director / Melissa Chavez, Associate Creative Director / Jun Hong, Senior Designer / Meg Forsyth, Associate Creative Director
Type Design—Ryan Bugden
Motion—Draeger Gillespie, Associate Motion Director / Etienne Godiard, Senior Motion Designer / Jason Chen, Senior Motion Designer / Yiting Nan, Junior Motion Designer

© 2024 Jun