A brand new look was created for for Valorant Champions Tour 2022.
Credit: Massive Assembly—Creative Direction: Jason Yeh, Eugene Seo, Design: Suleyman Yazk, Champ Panupong Techawongthawon, Jun Hong, Animation: Champ Panupong Techawongthawon, Caique Oliveira, Ronaldo Amador, Yuee Seo, Murilo Almeida
MasterClass with Anna Wintour— Identity Design
MasterClass, the platform that makes it possible for anyone to learn from the best through online classes, created their first-ever campaign to promote a class, featuring one of the most iconic bosses of all time: Anna Wintour, Editor-in-Chief of Vogue and Artistic Director and Global Content Advisor of Condé Nast.
Creative development of the campaign was executed by &Walsh and Observatory
Creative Direction: Jessica Walsh, Strategy: Lauren Walsh, Production: Allison Raich, Gosbinda Vizarretea, Design Lead: Mikey Kelly, Junki Hong, Animation: Soomin Jung, Agency: Observatory, Photography: Tyler Mitchell
K-Pop is a new music genre that combines conceptual and various visual elements together. As K-Pop industry becomes globalized, cultural elements from western culture are diversely mixed in a song, choreography, music videos, and costumes so that K-Pop songs are always an input that inspires me as a designer. This project includes typographic posters as an outcome and I want to share lots of great songs through this project.